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Government allocates 14 million euro to clean up its image

de Alina Comanciu     HotNews.ro
Vineri, 1 februarie 2008, 8:53 English | Top News

The Executive approved on Wednesday a decision to direct some 14 million euro for advertising, surveys, analysis and reports. Only some 300,000 Romanian RON are allocated to scientific and cultural activities. The money will reach the budget of the Government's Strategy Agency, an institution that is said to have conducted masked advertising for PM Calin Popescu Tariceanu.

According to a press relase remitted by the Government the money will be used for opinion surveys or studies in the public interest, advertising instruments and information strategies about the European Union.

Executive officials declared that the sum will be also used to produce multimedia material in order to advertise the activity of the Government through documentaries, video and audio tapes, cd's or websites.

Likewise, the money will also be spent to pay for internal and international activities or other actions that target to improve Romania's image abroad. Moreover, the money, officials say, will also cover press subscriptions and any other spendings for other publications needed.
























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