Ringier Romania, one of the most influential print media groups on Romanian market, plans to invest on the media market in the upcoming period in order to develop its infrastructure, a press release of the company shows. The main investment targets are press distribution and printing activities.
To reach its objective, the publisher and the Finish group Rautakirja intend to evaluate the possibilities of market development in order to upgrade the press distribution to European standards.
General Manager of Ringier Romania, Alexander Theobald says that it is time to develop a competitive infrastructure in order to be able to support its products and further develop the media market.
Rautakirja owns Romanian distribution company Hiparion Distribution, founded in 1999 and acquired by the Finish group 2004. The Finish group is the biggest distributor of newspapers and magazines in Finland, Holland and the Baltic states.